It seems like every brand has sized down their collections to create a kids line (which is a good thing), now you can dress your mini me like you at River Island. The summer 2014 campaign is so cute, shot at a beach, featuring both boys and gurls key summer apparel along with accessories to match. The vivid colors and prints are on trend with the season and how cute are the bejeweled beanies and PVC visors? The kids collection is available from 3 years to 12 years. Super cute! Shop the new collections for boys and gurls at riverisland.com.

More photos after the jump…