Fashion, Featured

H&M Kids 2017 Chinese New Year Campaign + Collection

Jan 13, 2017

H&M unveils its 2017 Chinese New Year campaign and collection for the whole family. Chinese New Year is just 2 weeks away and I’m super excited for it! The collection was inspired by oriental aesthetics with a contemporary twist and the campaign is a celebration of the Spring festival photographed at a Chinese courtyard in Beijing.

In celebration of the Lunar New Year, upon purchase of HKD/MOP $288 from January 12th at H&M, customers will receive one pack of exclusive H&M red packets (while stock lasts). The collection will be sold exclusively in 9 selected markets in Asia and it will be available in Hong Kong and Macau from January 12, 2017 in all stores.

Check out the full campaign featuring Fan Bingbing and Li Chen at





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