Fashion

Ju-Ju-Be x tokidoki x Sanrio “Rainbow Dreams” Collection

Nov 28, 2017

Yay! Ju-Ju-Be, tokidoki and Sanrio has teamed up for the holiday season to release its latest collaboration, “Rainbow Dreams!” The limited edition print will be featured on Ju-Ju-Be’s most popular fun and functional bags and accessories, including backpacks, diaper bags, wallets, bibs, totes and a duffle, among others.

The newest print is modern and whimsical while simultaneously invoking childhood nostalgia. Set against a sky-blue background, your favorite tokidoki and Sanrio characters frolic happily in friendly skies. Spy sweet Donutella and her donut balloons, floating past polka-dotted clouds. Watch Sanrio friends slide down rainbows with colorful Unicornos. And don’t forget Hello Kitty, who is waiting to brighten your day with a bouquet of flowers. Think it can’t get any cuter? A quick unzip reveals the rainbow lining dreams are made of!

Super cute! Make sure you set your calendar for the release on Tuesday, December 5th, 2017 shop.ju-ju-be.com at . Check out all the styles the collection will be available in and the first look at the collection we shot for you guys below!

SHOP THE ARTICLE

Trending

Fashion

Ju-Ju-Be x tokidoki x Sanrio “Rainbow Dreams” Collection

Yay! Ju-Ju-Be, tokidoki and Sanrio has teamed up for the holiday season to release its latest collaboration, "Rainbow Dreams!" Th...

Fashion

Kith Opens Kidset Store with New Fall/Winter 2017 Collection

Kith just opened its door to its latest retail outpost, this time a kid's shop, Kidset. The new shop features exclusive Kith Kids...

Fashion

Disney x Freshly Picked

Freshly Picked and Disney has teamed up to create a super cute collection featuring 6 styles of moccasins with Mickey, Minnie, Do...

Fashion

H&M Kids Holiday 2017 Collection

H&M launched its latest Holiday 2017 campaign featuring seasonal classics, party looks and casual wear for the minis. Check o...

Fashion

Cotton On Kids Launches Personalization for Holiday

The holiday season is upon us and if you're shopping early or thinking of gifts to get your mini or friends, Cotton On Kids has a...