Ju-Ju-Be and Sanrio just released its latest collaboration which is perfect for summer! The ice cream-themed collection is so sweet and fun filled with all the pretty pastel colors and sprinkles! We are loving it! Styles include: BFF, Be Sporty, BRB, Mini Be, Super Be, Be Light, Super Star, Starlet, Be Set, Be Quick, Be Supplied, Be Packed, Fuel Cell, Be Neat, Paci Pod, Be Charged, Messenger Strap, Be Organized, Mini Helix, Itty Bitty Be and Be Sassy!

The Hello Sanrio Sweets Collection is now available at shop.ju-ju-be.com. Don’t miss out!